中西二手交易平台对比分析——以闲鱼和Poshmark为例 摘要 随着分享经济时代的到来,二手交易市场在全球经济市场的份额呈现增长趋势,成为经济发展的新动力。本文将对二手交易平台进行概括性的介绍,并通过对比中外不同二手交易平台——闲鱼与Poshmark的相关信息,找出其中的差异,通过差异来分析不同文化背景对发展的影响。 关键词:二手交易平台;闲鱼;Poshmark Abstract With the development of the sharing economy,the share of the second - hand trade market in the global economic market is growing, and it has become a new driving force for economic development. This thesis will make a general introduction to second - hand trading platforms.By comparing the relevant information of different Chinese and foreign second - hand trading platforms - Xianyu and Poshmark,this thesis finds out the differences and analyzes the influence of different cultural backgrounds on development through the differences. Key words : second - hand trading platforms; Xianyu; Poshmark; Contents Introduction……………………………………………………………………1 Literature Review……………………………………………………………2 2.1 Overview of Second - hand Trading Platforms………………………………...2 2.2 Xianyu Platform…………………………………………………………....3 2.3 Poshmark Platform……………………………………………………...4 Comparison between Chinese and Western Second - hand Trading Platforms……………………………………………………………………...5 3.1 Operational mode…………………………………………………………….5 3.2 Management patterns……………………………………………………........6 3.3 Payment methods…………………………………………………………...7 Analysis on the Reasons for the Differences betweenChineseand Western Second - hand Trading platforms…………………………………………….9 4.1 Cultural factors…………………………………………………………10 4.2 Environmental factors………………………………………………………...11 4.3 Historical experience………………………………………………………….13 5.Conclusion……………………………………………………………………..14 References………………………………………………………………………...15 |
中西二手交易平台对比分析——以闲鱼和Poshmark为例
更新时间:2022-07-07