摘 要

2015年6月,我国汽车保有量已经突破了1.63亿辆,仅次于美国,位居全球第二,在这一背景下,汽车类电视节目在我国具有广阔的市场前景。此次创作这档节目是以一个国产汽车品牌来着重介绍我国国产汽车品牌发展与进步的，让有购买需求的大众来进行参考和选购。同时通过这次创作可以令我收获最大的就是在课堂上老师交给我们的专业知识得以实践，能把知识技巧付诸实践在我的作品当中，再者就是了解了我国的汽车经济产业，让我更加热爱了这个汽车这个行业，从而有想把汽车节目主持好，将专业和热爱结合这个想法。

关键词：汽车、品牌、经济发展

Abstract

In June 2015, the car ownership in China has exceeded 163 million, behind the United States and ranking second worldwide. In this context, automotive TV programs have broad market prospects in China.The creation of this program is focusing on introducing the developmentand progress of domestic automobile brand with China automobile brand,so as to provide reference and purchase for the public with purchase demand. In the meanwhile, what I gain most from the creation is that the professional knowledge taught byteachers in class can be put into practice, while the knowledge and skills can be practiced in work. In addition, I know more about domestic automobile economy industry, which makes me love this industry even more. Therefore, I want to host the automobile TV program well and combine my profession with ardently love.

Key words: Automobile;Brand;Economic development